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Digital marketing and website design recommendations in 2020

Online marketing and web design recommendations? You might have heard the phrase ‘personal brand’ bandied around, and having a website can form a huge part of this. Share pictures, share thoughts, or treat your site like a digital CV. The choice is yours! You don’t need to be a creative (see ‘Portfolio’ below) or a blogger (see ‘Blog’ above) to benefit from having your own website – and you don’t even need to spend any money making one.

Drupal is free, and that free entry point gives you access to a sophisticated framework. It is, though, mostly a framework, with its out-of-the-box components a bit sparse. You will need several add-ons, such as most of the themes and templates, to get your site as functional as you want, meaning a good bit of extra cash. You will also need to pay externally to host your website. What WordPress CMS offers: At first glance, WordPress is technically free, meaning you pay nothing to download, install, and use it. However, like Drupal, you will need to host externally, which costs you. Also, individual additional costs, including maintenance, plug-ins, etc. can add up. Still, though, for a base free price, WordPress has a lot to offer.

eCommerce option: Having been founded in 1997, 3dcart is the oldest of our featured providers here. It was set up with a view to incorporating as many of the most requested e-commerce features into one platform as possible. The company says it has six core values by which it operates: ongoing innovation, good service, simple solutions, fostering trust, keeping employees and customers happy, and stimulating prosperity amongst employees and customers. Some of the platform’s innovative features include a module that users can install to offer gift-wrapping, a purchase order system, the option of running a loyalty program and the ability to offer recurring orders. Many of these features are very specific, meaning that stores can be highly tailored to the needs of each business.

For web developers, WordPress brings them the ability to realize their dream website design by using its easy to understand the templating system. On top of that, apart from already providing all its users with thousands upon thousands of free, responsive website templates, WordPress ecosystem is flooded with extensions that bring you drag-and-drop website design capability. A few of the prominent names in the plug-in ecosystem that are coupled with drag-and-drop functionality are Elementor, HeroCSS, etc. With this platform, you can go crazy and make the templates look nothing like they originally did, which gives you lots of flexibility and is ideal for those of us wanting a little bit more freedom. Explore additional details at check out their listing here.

Avoid complicated features. Starting with a few important features is always helpful to reduce your web development cost. Many novice webmasters make a mistake of adding tons of features on their websites, which of course is not a right thing to do. Although you can consult your web developer to list out the essential features for your website, here are some of the essential features that you must not miss out: Content management system, Security features, SEO features (meta tags, header tags etc. ), Web cache feature (to optimize the loading speed of your website), Easy drag-n-drop builder to make changes and design new pages hassle-free.